If
you want it big, then a mobile deployment
for 40 gamers at a time,
20 gamers versus
20 gamers, is the way to go! Using the urban inflatables games (walls, doors,
windows and low walls) and Battlefield LIVE™
gaming guns. The additional capacity versus the squad
or fire team level
is ideal for handling larger groups or busy events.
For passing trade, this model is aimed at event with at least 750 people
per day visiting, most of whom are looking for activities.
The primary sources of business are:
- Large festivals and fairs
- Corporate functions
- Pre-season and post-season sports club carnivals
- School functions especially end of year break-ups
Business in Brief
Most games are 5 to 7 minutes long with a
maximum of 40 players per game. Here's a couple of examples,
with 40 guns operating at a busy event, the business can generate sales per
hour of operation, for example: 40 guns x 4
games per hour (gph) x $5 per game $800 per hour. Smaller deployments
suggest 5 games per hour but this example illustrates the model with 4 games
per hour to account for longer turn around time with larger groups.
Please note that these numbers are average estimates.
Actual returns vary from location to location, event to event.
Corporate functions are charged at a fixed rate depending on factors
such as travel time, number of players at once and amount of time the
game is operating.
With
a 'Double Squad' level package, games can be run with 3
or 4 staff. Setup takes around 3 hours (usually done the day before) and pack up around
90 minutes. Field size is
typically 50ft by 100ft (25m x 40m). This is roughly the same size as a
tennis court. Many tennis courts are flood-lit so it is ideal for
playing at night, or for a fun activity for the delegates at a
convention. (See right for an example set up.)
The key to marketing is to make the field visually compelling, this is
why the development of the patent pending urban inflatable barricades
combined with all metal Battlefield LIVE™ guns
is vital to make this business work.
Typically this package with 40 Battlefield LIVE™ guns and 42 urban inflatables as well as accessories and business package
will be around $100,000, with a recommended additional $10,000 to
$15,000 dedicated to your marketing budget.
Talk to us and you will understand how with
this business you can contribute to your community, how you can make
a difference. How you
can have a winning business
that can expand year after year...
